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@aral Isn't just another tech company? But I thought they said that they were.

@bob Yep. At least that’s what their past head of public policy told me while asking me to take it easy on them at a conference we were both presenting at.

@aral Love it when activists apparently need the help of a branding powerhouse that has worked with... Paramount and Uber (to name but a few).

Maybe if you didn't fuck up the so-called "vision" you claimed to have had (but, idk, probably didn't)... You wouldn't really need to rebrand yourself. Hmm.

@aral Mozilla is a company seemingly specializing in rebrands ...

@aral I feel like the other shoe has dropped, having switched to advertising data enabled by default a few months ago.

I haven't seen a better solution out there though so hope that patience will pay off and this 'fever' will pass.

@aral sure, you have a cool activist organization, but did it have branding on it's ass by a global branding powerhouse with a three-names name?

@shalien Intolerable by neoliberals and fascists, or so I’m told.

@aral ahahaha. Very specific kind of shrooms

@aral Typical waste of resources. I hope they made a Mozilla font in the package.

@aral I guess the browser is now known as 13 Firefox.

@aral@mastodon.ar.al You'd be amazed how many people still defend Mozilla and their bullshittery 😕

@tyil Sadly, due to years of first-hand experience, I wouldn’t be ;)

@aral@mastodon.ar.al That's even more depressing, save such posts for a Monday please!

@aral A rich corporation making money off of advertisement trying to sell itself as activists? So cringe.